It Is your Responsibility to Drive the Narrative About Your Personal Brand
Your personal brand isn't what you say it is. By definition, a brand is how you are perceived by your audience. So how do you guide your audience, followers, prospective clients, and actual clients so that their perception of your personal brand is actually who you are?
By the way, you do know that you are your brand, right? It starts with your identity and your identity is found in Christ. Sometimes it isn't even who you think you are. It is who God says you are!